Some thoughts about eco-tourism and profitability…

The other day, I was in Bangkok, Thailand talking to a hotel owner. He is holding a weekly green committee in his team, to review the green practices of the hotel – hopefully to drive towards things that are more responsible and sustainable …
And why are doing this ? I asked openly … Because my customers ask for it , he replied … Quoting mainly B2B customers such as BMW or Unilever who do have to get some kind of guarantees from their travel suppliers in terms of their commitment to the environement …

Interesting, no?

I do believe firmy that, contrary to what some people still believe, being a greener, more responsible tourism operator can increase revenues, but also business efficiency, cut energy costs, increase customer and staff satisfaction …

Another reason to take good, positive, eco and responsible measures when looking at tourism …

And as a customer – do not hesitate – ask for more responsible, eco-tourism !

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